Bondi Distillery lands national distribution deal with Breakthru Beverage Canada

By AI, Created 4:39 PM UTC, May 18, 2026, /AGP/ – The Bondi Distillery has signed a national distribution partnership with Breakthru Beverage Group Canada to expand its CoCo beverage portfolio across all provinces and territories over the coming months. The deal gives the Toronto-based company broader access to retailers and consumers as it pushes into alcohol, non-alcohol and hydration categories.

Why it matters: - The partnership gives The Bondi Distillery a national route to market in Canada. - CoCo products are set to reach every province and territory over the coming months. - The move could accelerate growth for the brand across alcohol, non-alcohol and hydration categories.

What happened: - The Bondi Distillery announced a national distribution partnership with Breakthru Beverage Group Canada on May 14, 2026. - The agreement covers the company’s CoCo portfolio, including CoCo Vodka, CoCo Rum, CoCo CLEAR and CoCo CaNNa. - The company said the partnership opens nationwide access for the brand.

The details: - Breakthru Beverage Group Canada will distribute CoCo through its national network and Pinnacle Division. - The rollout is expected to expand CoCo products into every province and territory in the coming months. - The Bondi Distillery described CoCo Vodka and CoCo Rum as flagship products. - CoCo CLEAR is a non-alcohol, hydrating sparkling coconut water. - CoCo CaNNa is an emerging product line. - The company’s media contact is Janelle Warren, and the release lists more information and CoCo CLEAR details.

Between the lines: - The partnership places CoCo alongside a larger distributor with established market reach. - The deal signals a push to scale a niche brand into a broader national beverage platform. - The focus on coconut water-based products suggests CoCo is targeting both alcohol and better-for-you beverage shoppers.

What’s next: - The Bondi Distillery plans to use Breakthru’s network to strengthen its presence coast-to-coast. - CoCo products will roll out across Canada over the next several months. - The company is likely to lean on the distribution deal to build awareness and sales in multiple beverage segments.

The bottom line: - The Bondi Distillery has secured the distribution partner it needs to try to scale CoCo nationally in Canada.